Singapore-based robotics and warehouse automation company GreyOrange has announced the deployment of its Butler robotics system for online fashion and lifestyle platform Zalando at their new fulfilment centre.
The 30,000 m² fulfilment centre, located in Brunna, near Stockholm, Sweden, is equipped with Zalando's most advanced automation technology.
The GreyOrange goods-to-person Butler system was deployed to manage the growing volume of orders that Zalando receives, as well as to complement and support manual work for employees.

GreyOrange AI-enabled Butler robotics system. Image: GreyOrange
Vice President of Customer Fulfillment and Logistics at Zalando, Jan Bartels, said: “Zalando believes in pairing cutting-edge automation solutions and passionate employees. We use automation to ease the workload of our employees, by taking on monotonous and non-ergonomic tasks. At the same time, we increase efficiency. Better and faster warehouse operations allow us to process orders even faster, and our customers will benefit from shorter delivery times.”
Dieter Berz-Voege, CEO - Europe, Middle East and Africa at GreyOrange commented “We are proud to work with Zalando and see how the GreyOrange Butler speeds up the order handling and dispatch. Artificial Intelligence works well in the online marketplace, and also at the backend to manage a very extensive product range, handle thousands of orders per minute and deliver faster order-to-dispatch cycles. Such automation enables fulfilment centres to be future ready, to handle the variabilities of new products and the volatility of seasonal peaks.”
The Butler AI-powered system offers a deep and multi-SKU system. The strict service level agreement based fulfilment requirements have been met, as many order-to-dispatch time were halved. GreyOrange has deployed Butler systems across Europe and North America as well as Japan and India
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