Bosch has launched the Vario Style refrigerator, a fridge-freezer combination with simple interchangeable, coloured door fronts which is the first of it's kind to be put on the domestic appliance market.
Initially introduced in 2017, Vario Style has been highly popular with consumers and won several design awards. Now the collection presents five new shades that capture contemporary home trends. Alongside the existing nineteen colours, consumers now have a larger and trendier variety to choose from.
"We develop our colours against the backdrop of modern living and lifestyle trends," says Robert Sachon, chief designer at Bosch Hausgeräte. "And there are currently cosy, warm environments dominate with subtle hues and interesting, iridescent surfaces." The new Vario Style colours fit perfectly: They are characterised by a velvety pearl effect, radiate elegance and style. "Our new colours now offer households even more opportunities to develop their personality in their own living environment," says the designer.
Two of the five colours, pearl aubergine and pearl green have been created to specifically add elegance and warmth to the trending heritage style. No less stylish is Perl bronze - a timeless metal tone. It collaborates perfectly with untreated wood, black furniture and anodised steel. Pearl anthracite, a classic alternative, also fits in here with its cooler and reduced in look. The grey-grey version, which is currently used in all living areas, pays light grey: it ignites atmospheric tones even in ultra-reduced kitchens.
With Vario Style and its nineteen attractive colours, Bosch has gained a lot of attention since its launch in 2017. Thanks to a mounting system with concealed mounts and magnets, the door fronts can be made of high-quality, durable materials and can be exchanged easily without tools. Fed up of pearl aubergine and would prefer a subdued grey-grey? Simply pull the front slightly to yourself, lift, remove, hook in the new door and in seconds, the fridge makes a new colour statement. With Vario Style, Bosch fully meets its goal in providing households with intelligent and surprisingly simple solutions.